Jump in sales attributed to new lottery products
The power of Chinese gambling
2013-11-18
Reading time 39 seg
(China).- Chinese lottery statistics released this week by the Ministry of Finance again illustrate the staggering potential of the Chinese gambling market, reporting sales that reached USD 41.29 billion in the first 10 months of 2013, up 19.2 percent year on year. The news agency Xinhua reports that during this period, welfare lottery sales reached 17.7 billion, an increase of 16.6 percent year on year, and sports lottery sales rose 22.9 percent year on year to us$ 13.3 billion.
The ministry attributed the jump in sales to new lottery products going on sale, the promotion of quiz-style games and more outlets for online lottery games. Money raised through lotteries is used for the jackpot, management fees and public lottery funds.
Lottery sales in October alone reached us$ 3.35 billion, up 26.2 percent year on year. Welfare lottery sales last month hit us$ 1.91 billion, up 28.9 percent year on year. Sports lottery sales in October rose 22.8 percent year on year to reach us$ 1.44 billion.
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