The Margate, N.J., resident died at Thomas Jefferson University Hospital of complications from kidney dialysis, said Aaron Gomes, vice president of operations at the casino. Dennis Gomes had developed kidney problems and was undergoing dialysis after breaking his back last year.
Gomes was known for his often-outrageous, and sometimes controversial, casino promotions. He had a reputation in the gaming industry as something of a maverick. In a world of three-piece power suits, he was seldom seen in a tie and jacket, preferring to come to work in a running suit or a pair of khakis and an open-collar shirt.
"Whether or not it was related to his back we will never know, but he ended up having major kidney issues and was put on temporary dialysis," Aaron Gomes said.