To integrate disparate applications via platform agnostic solutions

Sun International chooses TIBCO

2007-07-20
Reading time 1:16 min

Sun International selected TIBCO because of its ability to successfully integrate disparate applications via platform agnostic solutions, and its strong record in the gaming and leisure industry worldwide.

"We have a vast number of customers who use our resorts, luxury hotels, and casinos throughout southern Africa and we recognise the need to do all we can to retain them long term," said Jonathan Evans of Sun International Group. "We therefore turned to TIBCO to help us join up all of our properties, products and services through our currently disparate systems and databases in order to maintain the highest level of customer services. Furthermore, we will be able to leverage the TIBCO SOA software to help us continually develop a new range of products and services that will help draw and retain customers for years to come."

The TIBCO implementation to integrate Sun International’s IT system with a single, open SOA platform to manage its business, product portfolio, customer databases, and disparate IT infrastructures, will be in two phases. The first phase uses TIBCO Enterprise Message Service (EMS) to link-up the Group’s widespread properties and bring them all "online", sharing and consolidating databases and supporting Sun International’s Most Valued Guest programme.

The second phase leverages an SOA to develop and improve customer services and products, allowing Sun International to align its IT with its business objectives so that customer information, products, and services are better managed, leading to strengthened customer relationships.

Ram Menon, executive vice president, Worldwide Marketing, TIBCO, said: "TIBCO’s ability to manage immense quantities of customer data in real-time, and match it to the Group’s current and future business offerings, will help Sun International significantly enhance the customer experience at any one of its properties. TIBCO’s integration and SOA solutions will enable Sun International to manage customer data and relationships so it can respond to - or, even predict - the customers’ desires, helping to ensure loyalty."

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