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Latest UFC News
2026-04-21
New 1xBet ambassador
1xBet shares interview with Carlos Prates on UFC's backstage life, popularity, and global football
2026-04-07
A legend in combat sports
1xBet signs new global partnership with UFC champion Jiří Procházka
2026-03-30
New in-play offerings
Sportradar extends Hard Rock Bet partnership with PGA Tour and UFC data integration
2026-03-18
New UFC partnership
1xBet strengthens MMA presence with Carlos Prates as its new Brazilian brand ambassador
2026-03-09
Broadcast odds and in-play wagering features
bet365 becomes official sports betting partner of UFC in US and Canada
2025-11-14
Also to be integrated into Zuffa Boxing
Polymarket signs multi-year deal as UFC’s exclusive prediction market partner
2025-03-19
Kicking off March 22nd
UFC announces NetBet as its official sportsbook and betting partner in Europe
2025-01-29
Ahead of 8th Feb fight
Betway signs UFC champion Dricus du Plessis as global ambassador
2024-09-18
First sporting event at the Sphere
UFC 306 event at Las Vegas Sphere records highest gross revenue for UFC and venue at $22M
2024-08-16
Fight night scheduled for November 23
Galaxy Arena to host UFC’s first Macau event in a decade this November
2024-04-01
Set to headline UFC 300 in April
Stake signs of UFC champion Alex Pereira as a global ambassador
2024-02-22
Including promotions, VIP experiences
Stake to enhance its UFC betting offering as the organization's official partner in Asia
2024-02-19
Two-year agreement
Entain-owned Ladbrokes signs regional sponsorship deal with UFC for Australia and New Zealand
2023-09-07
Utilizes ProhiBet program
UFC to implement stricter measures to curb betting by fighters, MMA associates
2023-08-01
Brand to receive events, digital exposure
UFC names Roobet.fun its official social casino partner in multi-year agreement
2023-07-07
Expanding to new countries
UFC and bet365 extend sportsbook partnership for a third consecutive year
2023-04-04
Endeavor is also parent to OpenBet
WWE merges with UFC parent Endeavor, reigniting sports betting thoughts
2023-01-20
Ban was enforced in December
Ontario regulator reinstates betting on UFC after promotion updates its policies and procedures
2022-10-18
Gambling partnerships still allowed
UFC updates its policy to ban fighters from wagering on promotion's fights
2022-07-15
First activation now live
UFC and Playtika's WSOP team up for fan-focused in-game and live events campaign
Next
COMPANIES
Play’n GO outlines sustainability efforts as it marks 20 years in latest report
Merkur strengthens gaming division with two executive appointments
Caesars posts modest Q1 growth as digital unit drives gains, Las Vegas trends improve
Ainsworth appoints Matt Smith as VP of marketing and product strategy for North America
LEGISLATION
The Lodge Card Club moves toward reopening after Texas grand jury rejects charges
Resorts World launches New York City's first full-scale casino
Iowa lawmakers push prediction market regulations while House committee support weakens
Minnesota lawmakers advance bill targeting prediction markets
MAGAZINES
InterGaming
Gaming International Online
Casino International
Casino Turismo y Entretenimiento
Joc Privat
IMGL Magazine
Infinity Gaming Magazine
AIEJA Magazine
Novomatic
GGB Global Gaming Business
Sports Betting Operator
Casino Life
Global Gaming Insider March 2026
Casino International Americano
iNTERGAMINGi
SAGSEmag Buenos Aires 2026
IGE Magazine
Casinos de Latinoamérica
European Casinos - The Elite
SBC Leaders
Tribal Government Gaming 2026
Sector
InterGame
Affiliate Leaders
Progressive Products Preview 2025
Casino Style 2025
Gaming for Africa
Gaming America
Gambling Insider
Sports Betting Focus
SAGSE Paraguay 2025
Azar
Crash Games Focus
Trafficology
Payments Focus
Canadian Gaming Business
SAGSE Panamá 2025
Asia Focus 2025
INTERVIEWS
"Flexibility is key: depending on region and audience, we can tailor our offering to focus on titles relevant to our partners"
Bally's Newcastle: "We have focused on balancing gaming with a high-energy Las Vegas-style atmosphere"
PowerPlay: "Player behavior in Ontario has shifted toward more interactive experiences, particularly live betting"
Soft2Bet: “When the layout is clear and the product works as people expect, players feel more in control”
