OpticOdds and Pragmatic Play partner to boost U.S. player prop markets coverage

OpticOdds, a provider of real-time sports betting data feeds and trading solutions, has partnered with Pragmatic Play to expand U.S. player prop market coverage across major sports for the brand's Sportsbook vertical.

The deal integrates OpticOdds’ ultra-low-latency odds feed into Pragmatic Play’s sportsbook platform, giving operators access to a wider range of player-focused bets with accurate, real-time pricing. The partnership covers leagues including the NBA, NFL, and MLB.

Ryan Weinstock, Chief Commercial Officer at OpticOdds, said: "Our mission at OpticOdds is to equip operators with fast, reliable data for every market.

"By partnering with Pragmatic Play Sports, we're enabling a significantly broader selection of U.S. player prop markets, delivered through our comprehensive feeds. The accuracy and depth of our pricing will help Pragmatic Play's platform serve bettors with engaging player-focused wagers, without sacrificing integrity or precision."

Gareth Crook, SVP of Sports at Pragmatic Play, said: "This latest partnership with OpticOdds expands the wide range of data feed options available to our operators. It places a particular emphasis on strengthening our U.S. sports coverage through the addition of comprehensive player prop markets. 

"Working closely with Ryan and the wider OpticOdds team, we look forward to delivering a best-in-class U.S. sports portfolio to our current and future operators."