Canada: Playson partners with DraftKings to bring top titles to Ontario players

iGaming content provider Playson has entered a new partnership with DraftKings. The integration will be completed via Light & Wonder's aggregation platform, enabling DraftKings to offer Playson's titles to players in the regulated market of Ontario.

DraftKings, a leading brand in the North American gaming industry, holds a substantial presence in the U.S. and Canadian iGaming and sports betting space. Partnering with the operator has been described by Playson as "a significant milestone" in its expansion strategy.

As part of the first phase of the rollout, DraftKings will integrate Playson's most popular titles, including Coin Strike: Hold and Win, Thunder Coins: Hold and Win, and Diamonds Power: Hold and Win. These games have built a global reputation for their "immersive gameplay, captivating visuals, and proven performance," says Playson, boosting engagement and player retention.

This agreement is expected to further strengthen Playson's foothold in Ontario and supports its long-term vision of expanding its reach across regulated territories through strategic alliances with key operators, added the company.