AC Milan legends Ambrosini and Serginho to join Boomerang at SiGMA Europe 2024 in Malta

Affiliate marketing company Boomerang Partners announced that AC Milan legends Massimo Ambrosini and Serginho will make a special appearance at its booth during SiGMA Europe 2024 in Malta. The two football icons, both Champions League and Serie A winners, will be at Boomerang’s booth (1164) on November 12 for an exclusive meet-and-greet, offering fans photo opportunities, autograph sessions, and the chance to win tickets to AC Milan’s upcoming home games.

Boomerang’s partnership with AC Milan as the official regional betting partner made the event possible, creating a unique opportunity for fans and affiliates to interact with the football stars.

Boomerang CEO Vitalii Prokofev underscored the importance of the collaboration: “This cooperation is a significant step forward in our relationship with our partner club. Having sports icons like Ambrosini and Serginho involved allows us to create unique experiences for our partners, clients, and guests. It demonstrates our focus on sports traffic, trust and enhances our brand’s visibility at SiGMA Europe in Malta.”

The event also comes amid recent achievements for the brand, including a fivefold increase in its sports betting segment over the past year and two nominations at the SiGMA Europe Awards 2024 for Best Influencer Collaboration and Best Player Engagement, with winners to be revealed on November 12.

Joining the lineup of sports icons at SiGMA Europe, Brazilian football legend Ronaldinho will attend as an ambassador for Betify. Arriving by boat after a tour of Malta’s historic Three Cities, Ronaldinho will stop at the Betify booth for interviews. Known for his remarkable career and accolades, including World Cup and Champions League victories, Ronaldinho’s presence aligns with Betify’s commitment to excellence in the gaming sector.

Speaking about the opportunity, Betify Management said: “We are incredibly excited to welcome Ronaldinho to SiGMA Europe 2024 as our ambassador. His unparalleled achievements on the football field and his global appeal embody the spirit of excellence that Betify stands for. As a brand, we are committed to bringing together top-tier talent and industry innovation, and Ronaldinho’s presence at this prestigious event marks the beginning of a new chapter in our journey to connect with our audience on a deeper level.”

SiGMA Europe 2024, held at Malta’s Mediterranean Maritime Hub, promises a dynamic blend of industry insights, networking, and entertainment across its 45,000-square-meter venue, featuring 1,000 top sponsors and booths. The event is set to offer business and networking opportunities for executives in gaming, tech, and digital marketing.