Multi-vertical deal

Pragmatic Play strengthens position in Brazil through new agreement with local operator Vem Betar

Reading time 1:19 min

Content provider to the iGaming industry Pragmatic Play has strengthened its foothold in Brazil after signing an agreement with local operator Vem Betar. As part of the deal, Pragmatic Play’s portfolio of Slots, Live Casino, and Virtual Sports content will be made available to Vem Betar’s player base.

Recently released Slots including Big Bass – Keeping it Reel and Gods of Giza as well as award-winning ones such as Gates of Olympus and Sugar Rush will soon be live, alongside a collection of Live Casino titles including Mega Wheel and Sweet Bonanza CandyLand, Pragmatic Play noted. 

In addition, a range of Virtual Sports products including football, greyhound and horse racing will be available to Vem Betar’s customers, with immersive 3D renderings of the events.

Following recent partnerships with SA Esportes, FullReto, and Dinastia, the agreement sees Pragmatic Play continue to expand throughout the LatAm market, with Brazil, in particular, emerging as a leading source of commercial opportunity for the provider.

Victor Arias

Victor Arias, Vice President of Latin American Operations at Pragmatic Play, said: “We’re excited to be bringing our portfolio of Slots, Live Casino, and Virtual Sports titles to even more players in Brazil with Vem Betar.

Our LatAm presence is on an upwards trajectory and this partnership continues to strengthen our position in the region. We’re thrilled to be able to reach more players than before in one of our leading markets.”

A Vem Betar representative said: “Pragmatic Play has one of the most impressive portfolios of any provider, so we’re delighted to be able to offer its products to our player base. We have every faith this will be a truly successful partnership and we’re excited to see the reception to these truly innovative and engaging games.”

Pragmatic Play currently produces up to eight online slot titles a month, while also delivering Live Casino, Virtual Sports, and Bingo games as part of its multi-product portfolio, available through one single API.


Leave your comment:
Subscribe to our newsletter
Enter your email to receive the latest news
By entering your email address, you agree to Yogonet's Condiciones de uso and Privacy Policies. You understand Yogonet may use your address to send updates and marketing emails. Use the Unsubscribe link in those emails to opt out at any time.