With the new framework that is set to regularize its online iGaming market not a matter of if but of when, Peru is fast emerging from the shadows of other major players in the Latin American region.
Evaluating the current scenario and its immediate future, BtoBet’s Chairman Alessandro Fried has stated that the prospect of a strongly regulated environment acts as one of the steps for operators to safeguard their business’ success. “The expected high level of regulation that will come into effect during the next few months will act as a safeguard for all parties who have invested in providing a regulated environment for the players.”
However, he emphasized that even in such favorable circumstances, success in the region is not a foregone conclusion, and as indicated in BtoBet’s latest Industry Report, operators must make the right decisions in order to put themselves in a position to reap the much-sought benefits.
Fried also expressed the company’s intentions to further its operations in the Latin American region. “With this intent, we will be heading to Lima to attend what is widely expected to be a bustling Peru Gaming Show, with various experts and major players from the gaming industry having the opportunity to meet under the same roof and gauge the benefits that such a changing scenario will have on the whole LatAm industry.”
PGS 2018 will provide the ideal staging for BtoBet to meet with local and international operators and demonstrate how its sportsbook and gaming platforms would perfectly suite the Peruvian market, offering a relatively great freedom as regards the content offered, shaped on the local players’ preferences.