32% of adults involved had account on a gambling site or app

Britons leaving average USD 18 in dormant gambling accounts

A study by BettingTips4You.com has revealed that the average Briton with a dormant gambling account has left USD 18 unused.
2017-01-20
Reading time 59 seg
A study by BettingTips4You.com has revealed that the average Briton with a dormant gambling account has left USD 18 unused.

While the Office of National Statistics states there are 50,909,098 people aged 18 and over in the UK, the study showed that 32% of the 2,408 adults involved had an account on a gambling site or app, which on a national scale would equate to a total of 16,290,911 people.

Of those who said they had an account, 22% admitted that it had been dormant ‘for a year or more’. Again, for a national representation, 22% of these 16,290,911 people would conclude that 3,584,000 million Britons hold a dormant account.

The average answer for how much money was left in an account was £14.96, which multiplied by the number of Britons estimated to have a dormant account, gives you a UK-wide total of over £53 million in unused gambling accounts

John Pentin told TotallyGaming.com: “We were surprised to see that so many Britons are prepared to abandon £15; surely most of us wouldn’t turn it down, so why would you leave it in an online account to sit and gather virtual dust?

“You can withdraw the money into your bank account and use it, or you can place a bet, either way it’s better to use it and feel the value of it, instead of just forgetting about it altogether. Just because the money’s in an online account, doesn’t make it any less real.”

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