The joint venture will see ASAP Italia, owner of the odds comparison platform Superscommesse.it, launching its new DFS platform Sportito.co.uk.
ASAP Italia and Sportradar will strengthen their exisiting partnership which sees them work on the supply of data and statistics to the Superscommesse.it platform by focusing on the new Sportito project too.
The partnership claim its goal is to invest in the development of DFS in Europe and both companies will bring unique attributes to the deal.