How do you see the future for the industry?
Our industry is transforming at a faster rate than ever, but the future has never looked brighter. Advancing technology and new gaming experiences open up a host of opportunities for operators, players and manufacturers alike. We believe that a culture of thought-leadership is crucial to developing innovative solutions that enable us all to make the most of these opportunities. Alongside our industry partners we look forward to sharing our colourful vision for the future at AGE 2016.
What do you think is the key to Aristocrat’s continuing success in this industry?
At Aristocrat, we consider innovation to be the driving force in creating that point of difference. To ensure our products not only meet, but exceed the expectations of operators and players, our people are continuously encouraged to seamlessly integrate immersive game content with advanced technology platforms. The result is an even greater gaming experience for players and a portfolio with enhanced configurability for operators. With a renewed focus on our systems business, unique signage options, tailored service offerings, and brand new content and hardware on show, we’re confident visitors will leave AGE feeling reassured that Aristocrat will continue to deliver an innovative portfolio well into 2017 & beyond.
What games will you be presenting at this year’s AGE?
Some key titles not to miss include Dragon Link™ which further builds on popular market trends, Good Fortune™ with wide-area progressive functionality and 5 Dragons™ Empire; a five theme multi game with two brand new additions. Other notable multi games on show include Player’s Choice™ Emerald Edition and Retro Fever - just a few amongst an impressive line-up you’ll see on the Aristocrat stand.
Aristocrat prides itself on creating a diverse, industry-leading product portfolio, but to ensure we don’t become myopic in what is a highly competitive industry, our people are encouraged to think different, think smarter, think bigger. At AGE 2016 Aristocrat will dedicate a large area to exhibiting some incredibly unique ideas beyond what currently exists in Australia’s Class III gaming environment. From diverse cabinet form factors housing local and international content, BI & analytics tools, to concepts well beyond our era, this area is designed to ‘wow’ you. This space is a reminder that when you empower people to be creative and remove boundaries, the potential opportunities are limitless.
In previous year’s you’ve not only showcased your own products but also allowed key partners the opportunity to shine, will we see more of this at the upcoming AGE?
Aristocrat’s industry partners are key to bringing new ideas to life and they will feature in a number of areas on the Aristocrat stand. Whether it be associations, suppliers, our valued customers or the community, we understand that strong partnerships underpin the sustainable future of the gaming industry. In partnership with our industry suppliers, we’re proud to exhibit some examples of product activation and complimentary gaming solutions across the Aristocrat stand.
We’re fortunate to be a part of such a vibrant and energetic industry where the opportunities are abundant. We look forward to seeing visitors at the AGE. Leading new thought, inspiring innovation, partnering with you. AGE 2016 – creating a brighter future.