“Our biggest competitors are the cinemas, theaters and restaurants”

What products did you choose to showcase at this year's ICE?

At ICE, we launched new games with different characteristics. Ortiz Gaming is moving a great part of its land-based portfolio to its interactive division, which includes social games and online.

What markets are you looking to reach?

We're definitely opening new markets, but we prefer not to say much about our expansion plans. What I can asure you is that we're already expanding our horizons, and having some significant conversations with companies that are looking forward to being able to access Ortiz Gaming's products online. As gaming leaders, we're always striving to be the preferred provider in each and every gaming floor.

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Ortiz Gaming is undergoing significant growth in the US at the moment

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What is the importance of the Spanish market for Ortiz Gaming?

Every market is equally important for us. Our aim is to grow by offering each market the best of our bingo games and, at the same time, to develop new games to cover market demands. Traditional bingo games are still a favorite amongst players, there's still audience for bingo games around the world.

How do you see the social gaming sector evolving in the coming years?

We're looking to create a new form of gambling that appeals to the widest possible audience. One of the biggest concerns that operators have is that they will lose the attention of players because of the increasing growth of online gaming. But I don't think that it's online gaming what's hurting brick and mortar casinos, because we're talking about different audiences consuming different products in different ways. It's our job to come up with new ideas and games to engage with people in the most fun and entertaining way. I believe that the player is related to entertainment and enjoyment, and hence our biggest competitors are the cinemas, theaters and restaurants.

What's your vision in regards to the Latin American region?

Ortiz Gaming is undergoing significant growth in the US at the moment.

In Latin America, due tu regulatory changes, the scenario is constantly evolving and it's very hard to predict what will happen next. Until some time ago in Argentina, for instance, the political context made it very difficult for foreign companies to be able to invest in the country, and now the landscape seems to be changing.

Taking into account that Ortiz Gaming only invests in markets where there's legal certainty, we're also expecting a legal definition in Brazil.