The launch came at the perfect time with market analysts expecting more than six million watches to be sold during the Christmas holiday. If they are right, it will double the sales just during the shopping season than what it did when it was first launched back in April.
Both Betfred and Degree 53 commented on the new exciting launch with Managing Direction for Degree 53 saying,
“The Apple Watch is set to be this Christmas’ must have present and we’ve been working closely with Betfred to deliver an app that adds real value to their customers. Cash-out has been this year’s killer feature for bookmakers so it’s great to be able combine these two innovations.”
Stuart Magowan, Betfred’s Mobile Portfolio Manager added to the comments saying, “Betfred for Apple Watch is a unique app built for sports betting. We are committed to delivering the best products to our ever expanding portfolio and we work closely with our digital development team at Degree 53, which has delivered a first-class product yet again.”