Cherry continues to boost online gaming

The appointment has been made to support the group’s aspiration to drive further growth and profitablity.

The Online Gaming business area, which is based in Malta, has become increasingly important for the company. Following a number of acquisitons and operational improvements, the business area has moved into increased profitability, as well as outpacing the market in terms of growth. In Q3, it represented 70% of Cherry of Group’s turnover. Cherry Online Gaming has been named “Online Gaming Operator of the Year” at the International Gaming Awards for the past two years, but is hungry for further success.

Effective from December 1st, Jonas Wåhlander is appointed as Chief Executive Officer (CEO) of the Online Gaming business area. Wåhlander has 15 years’ experience in senior positions within various screen-based, online entertainment businesses, most recently managing the Universal Sony Pictures operations in the Nordic region where he served as Managing Director.

To further strengthen Online Gaming, the Chief Operating Officer (COO) Marius Andersen, will remain in the business area and report into Wåhlander. Andersen will take on a newly created key senior role in the team, taking operational ownership of and leading Cherry Online Gaming’s aspirational growth objectives and exploration in to new markets and focus on partner co-operations, as Chief Growth Officer.

“Cherry’s long-term strategy is to generate continued profitable growth in online gaming, both through organic growth and acquisitions. These management changes will support Cherry Online Gaming to continue to grow faster than the market and increase our profitability. With Jonas Wåhlander joining, we bring added leadership and further experience from high volume, fast-paced and consumer centric business models. Marius Andersen has been an extremely valuable part of our outstanding growth in recent years and we are pleased we will maintain his significant experience and knowledge, in a role where we will benefit most from his skills and competencies,” said Fredrik Burvall, Cherry Group CEO.