Fahy will report to chief executive Murdoch MacLennan as chief marketing officer and will become a member of the company’s senior executive team reported Marketing Magazine.
Prior to Fahy’s stint at William Hill, he served as vice-president of international marketing at Yahoo and was brand marketing director for Blackberry, among other senior positions.
“Kristof has a proven track record of digital marketing across a range of industries,” MacLennan said. “He will be a great asset to the fantastic team here at the Telegraph.”