TransAct will display Epicentral system in London

“Epicentral deployment is delivering fabulous results for our current operator partners,” said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies, “as it creates innovative, real-time promotions and bonus offers which have been proven to generate results such as a 34% increase in customer return visits and a doubling of average daily theoretical (ADT).”

TransAct’s Epicentral promotion and bonusing software suite is the gaming industry’s enterprise-level solution that allows casino operators and their marketing teams to deliver targeted coupons and bonuses to players directly at the slot machine or electronic table game, all in real-time, and all at the click of a button. Deployed in conjunction with both the Company’s ServerPort™ and Epic 950® ticket printer installed in each gaming device, Epicentral connects to all slot machines and electronic table games, regardless of manufacturer, providing unmatched flexibility and allowing operators to address their entire floor with a single solution.

Since its introduction, Epicentral has consistently delivered proven, meaningful performance in ongoing floor-wide marketing operations. Now at 11 casinos across over 10,500 electronic gaming machines, Epicentral customers are reporting a 46% average increase in slot handle the evening of a coupon-drawing promotion, a 100% increase in lower-tier player ADT, a 37% increase in weekday afternoon slot handle, a 14% increase in average player time on device, a 60% increase in new player enrollment in their loyalty programs, an 87% redemption rate of coupons that encourage mid-week visits, and an 86% increase in points earned by players club members.

“We are excited to share our customers’ success stories more broadly,” added Mr. Shuldman.

TransAct will display Epicentral at ICE Totally Gaming 2015, from February 3-5, 2015 at the ExCeL London Exhibition Center in London, England, in conjunction with its exclusive global distributor Suzo-Happ, at Stand N4-110. The Company will also showcase its industry-leading printing solutions for gaming devices and self-service kiosks, including:

• Epic 950 – The award-winning Epic 950’s proven reliability has made it the ticket-in/ticket-out (“TITO”) casino printing solution of choice as demonstrated by its worldwide installation on over 500,000 slot machines. By eliminating player/ticket interference through its TicketBurst™ technology, the Epic 950 seamlessly prints promotions and bonus offers directly to players at the gaming machine while they are playing.
• Epic 880® – A compact printer for all types of gaming machines (including amusement with prizes, skill with prizes and video lottery terminals), the Epic 880 features a modular design that is configurable to nearly any space, a variable length ticket presenter and ticket retract capability. The Epic 880 also offers auto paper loading and can accommodate 4-inch or 6-inch paper rolls.
• Epic 430® – With an easy-to-configure modular design, the Epic 430 is ideal for casino operators’ customer self-service kiosks. The Epic 430 features variable length tickets with graphics and coupons capabilities, quick paper roll changes, a fast print speed and an array of standard paper sensors.

Mr. Shuldman concluded, “Our team is committed to providing innovative, quality products. The display of our unique Epicentral print and bonusing solution, along with our Epic casino and gaming printers, at ICE Totally Gaming 2015 is the embodiment of that commitment. TransAct’s global base of casino customers entrusts us with a critical component of their business and they expect our products to deliver uninterrupted service to their players each and every day. We are continually working to deliver on that promise and, through our partnership with Suzo-Happ, can offer our entire portfolio of gaming solutions around the globe. The entire TransAct team looks forward to showing attendees in London the unmatched reliability of our printers and the power of Epicentral.”