BetConstruct showed its full portfolio at SAGSE

Suren Khachatryan, CEO of BetConstruct, observed that “this is our 3rd year exhibiting at SAGSE, and once again it has been extremely successful. The South American audience continues to demonstrate a remarkable demand in our sports book and our games, which has reaffirmed and justified our large investment in creating a local presence.”

With a population of more than 604 million people, a fast-growing middle class and a mobile penetration that has already surpassed 100 percent, Latin America is fast emerging as an important and sizeable gambling market.

“The passion for games and sports – in particular football – has resulted in a long tradition of betting and gambling in South America” says Anna Shahbazyan, sales manager at BetConstruct. “This is a natural fit for a sports book specialist like us. But that’s not all – we’re seeing an unprecedented demand for our latest lottery game – OGWIL which we customized to suit local tastes and preferences”

OGWIL stands for Online Guaranteed Win Instant Lottery. It’s an  online scratchcard which gives players the chance to win $X million in an instant. The ticket contains ten rows of two columns. Each row has one winning and one losing cell. The player chooses one cell in the first row and if it’s the winning cell has the option of cashing out, selling the ticket on the game’s market or “doubling up” and continuing to the second row. This continues for all subsequent rows and if all ten winning cells were correctly picked the player has just become a millionaire.