Hippodrome Casino’s John Strydom to offer insights on TransAct’s Epicentral Solution at G2E

Mr. Strydom will share his first hand perspective on the value TransAct’s Epicentral promotion and bonusing solution is bringing to player engagement and casino operations.

Since implementing Epicentral in September 2013 across it entire floor of 144 electronic gaming machines, Hippodrome Casino has benefitted from the power of real-time, targeted bonusing directly at the gaming device, including: a 60% increase in players club registrations; a 37% increase in weekday afternoon slot handle; a 34% increase in the number of returning players; an 86% increase in points earned from both existing and new players club registrations; and, a 14% increase in average player time on device. These tangible improvements in their ongoing operations have allowed Hippodrome to drive increased traffic, grow their base of carded players and ultimately grow revenue.

“We are eagerly awaiting G2E 2014 as this year’s show will give the entire TransAct team a chance to clearly demonstrate the operational benefits of our Epicentral system based on real world performance data from a range of installations. Having invited attendees to ‘Ask us How’ Epicentral customers are achieving incredible improvements in their business, we are excited to welcome John Strydom of Hippodrome Casino to speak directly to the difference Epicentral has made in his business,” said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies.

“Attendees will have the chance to interact with one of Epicentral’s power users who has harnessed the system’s capabilities to radically change his marketing efforts and drive improved financial performance. We believe John’s experience is a powerful endorsement in today’s casino industry environment and are thrilled that he will join us on Tuesday afternoon on the G2E show floor,” he concluded.

Since implementing Epicentral in September 2013 across it entire floor of 144 electronic gaming machines, Hippodrome Casino has benefitted from the power of real-time, targeted bonusing directly at the gaming device, including: a 60% increase in players club registrations; a 37% increase in weekday afternoon slot handle; a 34% increase in the number of returning players; an 86% increase in points earned from both existing and new players club registrations; and, a 14% increase in average player time on device. These tangible improvements in their ongoing operations have allowed Hippodrome to drive increased traffic, grow their base of carded players and ultimately grow revenue.

“We are eagerly awaiting G2E 2014 as this year’s show will give the entire TransAct team a chance to clearly demonstrate the operational benefits of our Epicentral system based on real world performance data from a range of installations. Having invited attendees to ‘Ask us How’ Epicentral customers are achieving incredible improvements in their business, we are excited to welcome John Strydom of Hippodrome Casino to speak directly to the difference Epicentral has made in his business,” said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies. 

“Attendees will have the chance to interact with one of Epicentral’s power users who has harnessed the system’s capabilities to radically change his marketing efforts and drive improved financial performance. We believe John’s experience is a powerful endorsement in today’s casino industry environment and are thrilled that he will join us on Tuesday afternoon on the G2E show floor,” he concluded.