To review key findings of “Keeping Players in the Game: Breaking the Cycle” whitepaper

WMS Design Chief to offer two exciting and engaging seminars at G2E

2014-09-24
Reading time 1:48 min
(US).- In addition to its new games, platforms and technologies, WMS Gaming will present two thought-provoking seminars for gaming industry professionals at the 2014 Global Gaming Expo in Las Vegas on September 30 and October 1. Developed in partnership with Reed Exhibitions, the seminars will offer key insights on how to extend content and grow revenue by utilizing new platforms, and new findings on how to further engage current slot players and attract new players.

Gavin Isaacs, President and CEO of Scientific Games, said, “A bright future for our industry will require that we all work together to make gaming entertaining for players. WMS has built its position as an industry thought leader by leveraging our in-depth understanding of slot players toward the development of some of the highest performing products and most innovative technologies available on casino slot floors today. We’re extremely pleased to offer G2E attendees the rare experience of hearing from the creator, executive producer, writer and director of the acclaimed series ‘MAD MEN.’  Beyond that, casino operators will gain insight into the challenges affecting slot revenue performance and our efforts to address these issues.”

These seminars are:

Matthew Weiner, Creator/Executive Producer/Writer/Director of MAD MEN

Date: Tuesday, September 30 @ 2:00pm 

Location: Titian 2301 

Speaker: Matthew Weiner 

Description:

Matthew Weiner is creator, executive producer, writer and director of Lionsgate’s groundbreaking AMC drama “Mad Men,” one of the most honored series in television history with four consecutive Emmy Awards for Outstanding Drama Series, three Golden Globes® for Best Drama Series, and numerous additional awards. Weiner has earned three Emmys® for Outstanding Writing from 11 nominations for “Mad Men.”  His other television credits include serving as an executive producer and writer on the acclaimed HBO series “The Sopranos.”  Don’t miss this unique opportunity to hear from one of Hollywood’s greatest storytellers.

Weiner will be speaking at G2E to celebrate the launch of the new MAD MEN-themed slot machine, which will be debuting at G2E (WMS booth #1116) this year.  Featuring a 42” curved LCD top box and 1080p high-definition screens, the MAD MEN-themed slot game brings to life the glamorous world of Madison Avenue advertising through character-based bonuses and memorable clips from the hit show.  The DON DRAPER Bonus allows players to choose an ad for up to a 50x bet, and the ROGER STERLING Bonus adds up to 50 WILD symbols per spin.  The Falling Reels feature showers the top screen with four reel sets, and up to 216 WILD symbols per set, in an inventive mechanic that calls to mind the introduction sequence of the show. The game features all of the iconic MAD MEN characters, also including Peggy, Joan, Pete, and Betty. Jackpot Partners represented Lionsgate related to the adaptation of the MAD MEN series into a slot machine.

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