Praesepe works with OpenBet Promote to launch new gaming software

Successfully installed ahead of the World Cup season this year, OpenBet Promote is a PC-based software product that allows Praesepe to offer their customers high definition quality content and dynamic screen promotions across a wide range of sports available to ensure customers are delivered an in-venue cinematic experience that will increase footfall and dwell time.    

Byron Evans, Commercial Director of Praesepe commented “It is essential that the retail gaming market continues to evolve with the fast paced digital innovations to ensure that our customers get the entertainment and experience they desire. OpenBet Promote creates a compelling offer that does exactly that and more.  The flexibility of this product offers a dynamic screen solution that is not restricted on screen location, layout or style. It greatly increases the content and targeted promotions available to our customers.”  

Jeremy Thompson-Hill, Chief Executive Officer of OpenBet commented “Today’s announcement is confirmation that OpenBet develops the necessary products that enable our customers to continue to grow.  This is at the centre of our ongoing strategy to provide our customers, like Praesepe, a digital experience in shops that is innovative, fast and most importantly, interactive. We look forward to the many more ventures ahead with Praesepe.”