Per Eriksson, President and CEO of Net Ent, said: “Björn Krantz has done a fantastic job since he joined the company in 2009 and in order to secure a successful entry into North America, Björn has agreed to lead this expansion as managing director and chief of North American market operations.”
Net Ent, which has been monitoring the North American market for some time, said it has concluded that the prerequisites and timing are right for it to strengthen its efforts to enter both the US and Canada.
The company will initially focus on completing the New Jersey licensing process before entering additional jurisdictions.
Net Ent expects to launch in the US during the second half of 2015.