Will become official sponsor of New Jersey division

Betfair partners Live Nation

2014-06-18
Reading time 59 seg
(UK).- Betfair agreed to a deal that will see BetfairCasino.com become the official and exclusive i-gaming sponsor for the New Jersey division of Live Nation Entertainment.Players will also have the opportunity to win BetfairCasino credit, as well as discounted concert tickets at venues. Under the terms of the agreement, BetfairCasino.com will become a partner of the PNC Bank Arts Center and Susquehanna Bank Center, as well as several venues in Asbury Park, New Jersey.

New customers of BetfairCasino.com will earn Live Nation Concert Cash or Ticketmaster Ticket Cash vouchers after making their first deposit.  Vouchers can be used to purchase tickets for concerts at the venues at a cheaper price. Players will also have the opportunity to win BetfairCasino.com credit, as well as money-off concert tickets at the venues.

Don Ryan, senior vice president of gaming at Betfair US and BetfairCasino’s general manager, said: “We are excited to be able to work with venues like PNC Bank Arts Center and Susquehana Bank Center on this great programme to introduce thrill-seeking music fans in New Jersey to BetfairCasino with a unique and engaging experience both online and onsite.

“The rush of seeing your favourite artist or band live is something we find very synergistic to the rush of playing your favourite casino games online – anytime and anywhere in New Jersey.”


In addition, the sponsorship will also allow new customers of BetfairCasino to earn Live Nation Concert Cash or Ticketmaster Ticket Cash vouchers after making their first deposit.

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