EveryMatrix strikes up partnership with Sporting Solutions

The new relationship means EveryMatrix’s OddsMatrix product will cover a wider range of sports and provide more markets for its customers, ensuring it is well positioned to compete in key regions like the UK, Ireland and Australia.

Sporting Solutions’ data feeds will allow OddsMatrix to add boxing, cricket, darts, snooker, Gaelic games and Australian Rules football to its service, as well as increasing the number of markets on popular sports like football, basketball and tennis.

Ronnie Whelan, Business Development Director of Sporting Solutions, said: “We have successfully entered into partnerships with a number of other leading suppliers in the industry and I’m sure this relationship with EveryMatrix will be very beneficial for both parties. They have some big clients and want to improve the product they offer them, so our rich heritage in modelling, pricing and trading means we are the perfect partner to help them achieve that.”

 “We are genuinely thrilled to have partnered with Sporting Solutions to enable us to offer a much better and highly desirable product to our operators. Not content with recently signing Bwin and appointing a new Head of OddsMatrix we are continuously looking at ways to improve our offering to operators and I genuinely believe this marks a step in the right direction,” Ebbe Groes, Chief Executive of EveryMatrix, said.