BetTech chosen to launch Goldrush Gaming’s online sportsbook

Goldrush Gaming Group’s move into South Africa’s burgeoning sports betting market comes after almost 20 years as an established land-based operator of bingo and casino venues in the country.

The Group employs more than 500 staff across its Johannesburg headquarters, regional offices and bingo halls.

G-Bets offers members a wide range of pre-match and in-play wagering opportunities from domestic and international sporting events, including all South African and European horse racing fixtures, to online and mobile players.

The launch of the new betting brand is being promoted by an extensive media campaign in South Africa. G-Bets adverts are running online and across a selection of the country’s most prominent TV stations and daily newspapers.

“This agreement with the Goldrush Gaming Group helps confirm BetTech’s strong position as supplier to the African market,” said BetTech Gaming co-founder and Chief Commercial Officer Mark Bosman. “With an established name and loyal customer base behind it, G-Bets is certain to be a popular destination with South African sports bettors.”

Mergan Naidoo , CFO, Goldrush Group said: “The sports betting market in South Africa is already massive. It is developing by the day and we recognise that it has huge potential for future growth. By launching G-Bets we are able to boost our product offering into online sports betting and provide our players with the opportunity to interact with our brand at any time – and at their convenience.”