TableViz, crmViz and vizDashboard

BIS² makes a splash at G2E Asia with casino analytics and optimization software

2014-05-26
Reading time 1:18 min
(Macau).- BIS² returned as an exhibitor at Global Gaming Expo Asia (G2E Asia), held at The Venetian Macau Resort Hotel, May 20-22. The firm offered its advanced versions of business intelligence solutions to casino operators across the Asian gaming marketplace. BIS² highlighted its flagship tableViz tables-games analytics solution, as well as crmViz campaign management tool and new casino data viewer vizDashboard.

Company executives provided demos and answered attendees’ questions about the complete suite of BIS² data analytics products at Booth #829.

BIS² partner GTECH also demoed the full breadth of powerful yet easy-to-use BIS² products. The Galaxis Casino Management System, provided by GTECH and its gaming product brand, Spielo, integrates seamlessly with the BIS² suite of products, providing the benefit of valuable insight gained from Slots and Player Club analysis. GTECH showcased BIS² technology at Booths #501 and #601.

“Asia remains one of the fastest-growing regions of the gaming world, and G2E Asia is the place to connect, and reconnect, with thousands of casino professionals from across the continent,” said Andrew Cardno, BIS²’s CTO. “We look forward to returning to the show and showcasing the latest versions of our casino optimization tools.”

“Macau strongly reflects the vibrant energy and excitement that is spreading across Asia, where new doors are opening to gaming and tourism,” stated Marc Attal, GTECH General Manager Casino Systems. “We are excited to present our partnership with BIS² at G2E Asia and help demonstrate the company’s best-in-class software tools to this ever growing market. gameViz™ perfectly complements our GALAXIS™ Analytics portfolio. ”

The BIS² technology addresses a wide range of casino operator needs, from real-time monitoring of gaming-floor activity to advanced analytics of multi-game data. Its products allow deployment of mini-casino strategies and war-room analytics as well as assessment of machine and table games changes on customer behavior. Far more intuitive than traditional business intelligence tools, BIS² uses innovative visual data representations known as Super Graphics, which provide easy-to-understand and actionable business insights.
 

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