Commenting on the deal, the chief of GMO and MD of Net Entertainment, Björn Krantz said in a statement, “Rational Group runs the largest online poker operation globally and we are very proud and excited about this partnership, which will allow us to be a first mover within their new casino channel venture. Together with Rational Group, our games portfolio will reach a completely new player base, and we are confident that our games will be well received.”
Rational Group’s director of casino, Sam Hobcraft, was also positive about Net Entertainment’s role in the deal saying that the company “has some of the best games in the industry and will deliver a lot of value to our business, not least on the mobile platform. We look forward to working with NetEnt to develop a truly innovative gaming experience for our customers.”