Offsidegaming signed deal with Parlay Games

The exclusive new deal will see a unique standalone bingo network created and customised for the Latin American market; this is another step towards Offsidegaming increasing its localisation efforts in LATAM.

Working closely with Parlay, and to ensure maximum customer service, the product will be fully localised and will provide native Spanish and Portuguese speaking chat moderators and customer services. The deal also includes a dedicated bingo team being built around the product, which will feature innovative promotions and events designed to attract new bingo players to Offsidegaming’s existing and new partners in the region.

Commenting on the deal, Managing Director of Offsidegaming, Matt Alexander, said “A lot of due diligence went into this bingo launch in terms of finding the right software partner for the project. The Parlay 4 product is second to none in terms of core bingo product, casino games and marketing tools. We think it will make a real impact in the market”

Parlay is thrilled with the new partnership. “We are delighted to have the opportunity to power Offside’s online bingo technologies for Latin America” said Scott White, Parlay’s CEO. “For several years, Parlay has been helping customers push into the various Latin American markets and we regard it as one of the more strategic markets for bingo. We expect Offside to do extremely well in this market.”

Parlay and Offsidegaming estimate the launch of the new bingo software with its first partner in January 2014.