In the ’Information Age’ in which we live, the means to collect customer data have proliferated, with obvious relevance to the gambling industry. But, of the information available, which is the most important, reliable or necessary to take decisions on the future of a casino, Andrew Cardno, inventor of more than 60 patents, winner of two Smithsonian awards and consultant of international companies such as Harrah’s Entertainment, IGT, Trump Entertainment Resort, Best Buy, Wall-Mart and Penn National Gaming, will deliver an engaging talk on the matter, focusing on the quantity vs quality dilemma of information in decision-making.
Carno’s will be the last talk of the first day of EY! 2013 Encuentro Yogonet (November 12).
Tickets for EY!13 can be purchased at the event’s website: http://www.ey.yogonet.com/inscripcion.asp.
The cost of tickets, which permits access to all scheduled talks over the two- day period, is us$ 180 (1,080 Argentine pesos), tax included. Accreditation is limited. Significant group discounts are available.
![]()