Most recently, Sheldon was the Senior Vice President / CMO for Majestic Star Casinos, and he has previously served in similar capacities for the Boyd Gaming Nevada Region and Hyatt Gaming. He began his career in the casino industry with Hilton Hotels Corporation in Las Vegas.
“We are thrilled to have John rejoining the Full House organization as our Senior Vice President of Marketing in mid-November,” said Mark Miller, COO of Full House Resorts. “John will be responsible for assessing and coordinating our property level marketing activities and evaluating new growth opportunities across the portfolio. John will also directly oversee the marketing efforts at our Rising Star property, where he previously assisted in the transition of ownership to Full House Resorts upon our acquisition in April 2011.”