WinTrillions.co.uk
Mexican state lottery a UK hit
2013-05-15
Reading time 33 seg
(Mexico).- WinTrillions.co.uk, one of the world’s biggest lottery sites, has seen 50 % growth in the UK following the introduction of exclusive games from the Mexican Lotería Nacional and the launch of new branding and a revamped website in February.
An official online partnership with the Mexican state lottery means WinTrillions now offers up to seven millionaire raffles from Mexico, paying out around us$ 3.5 million in prizes each week.
Lucy Gold, spokesperson for WinTrillions, said: "We put a lot of work into the relaunch of the UK site, supported by a targeted TV advertising campaign, but we never expected such rapid growth.
"The introduction of the Mexican Lotería Nacional has been particularly successful and sales have also been driven by massive rollover jackpots on Mega Millions and Powerball in the USA, which are both part of our popular Power Combo Syndicate," added Gold.
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