As its casino management system

Maryland casino selected Konami SYNKROS

2013-04-11
Reading time 1:01 min
(US).- The operator of Rocky Gap Casino Resort in Cumberland, Maryland has selected Konami Gaming to install its SYNKROS casino management system to manage its gaming and entertainment property. SYNKROS was selected for its ability to track gaming and non-gaming revenues and deliver enhanced marketing and analytics capabilities.

"The Rocky Gap Casino Resort is a mountain retreat with a host of luxury facilities, located in the Allegany region of Western Maryland, just a couple hours away from Pittsburgh and Baltimore," said Clark Warren, director of systems sales at Konami. "By installing SYNKROS, the operations team at Rocky Gap will be able to reward guest activity on each of their slot machines and table games, as well as in their bars, restaurants, spa, 200 guest rooms, or for play on its Jack Nicklaus signature golf course. SYNKROS was really built to operate resorts like Rocky Gap."

According to Rocky Gap's general manager, Scott Just, "Rocky Gap Casino Resort wants to appeal to local guests and those looking for a full service resort getaway. By installing SYNKROS, we can reward our customers for what they do on the gaming floor and also in our resort outlets. The SYNKROS marketing tools allow us to really target our guests with efficient and effective offers and communications designed to drive business results."

Warren added, "Konami is excited to help the Rocky Gap Casino Resort build its business and continue to grow because SYNKROS gives them a real competitive advantage. SYNKROS is scheduled to be installed in May 2013, before the opening of this spectacular resort."

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