"We are thrilled to see casinos choosing our Epicentral Print System around the country and extremely excited it will be running at Northern Quest Resort & Casino, which is the only AAA Four Diamond resort in Eastern Washington," said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies.
"Northern Quest Resort & Casino customers are now able to participate in targeted promotions and bonusing programs right at their game, which should result in additional play and increased customer loyalty. One of the initial promotions Northern Quest will run for their gaming patrons is Q Cash, where every few minutes, a slot player using their loyalty card wins a bonus ticket redeemable for cash," Shuldman added.
"We are pleased that the Epicentral Print System connected seamlessly to our slot machines and Multimedia's Casino Management System," said Eric Pearson, Vice President of Gaming at Northern Quest Resort & Casino. "The system's unique features provide us with an opportunity to communicate directly with our players at the slot machine while they play. We look forward to creating an exciting atmosphere and value-added experience at Northern Quest with Epicentral and our upcoming Q Cash promotion for our Camas Club tiered players."
The Epicentral Print System - connected directly to TransAct's ServerPort device inside the slot machine - is an easy-to-use, cost-efficient software system that enables casinos to internally develop marketing programs and promotional coupons to be distributed to customers on a real-time basis at a slot machine via the Epicentral technology.
Additinally, the system works with existing slot systems and games as it operates with a separate and distinct connection with the printer. With this, casinos will be able to use the Epicentral Print System to connect to all existing slot machines, regardless of the game's manufacturer, to drive increased revenue and enhance their customers' experience on a real-time basis.