Colville Federal Tribal selects Bally as igaming and mobile provider

“The opportunity to partner with Colville Tribal Casinos on these initiatives is an honor for us,” said Bally Technologies’ Vice President of Business Development John Connelly. “This partnership represents the first iGaming agreement announced in the State of Washington and we are confident our award-winning technology will make a significant and positive impact in numerous areas of their business.”

Through Bally’s open iGaming Platform, Colville Tribal Casinos will offer their players online play-for-free poker, slot, and table-game content. This best-in-class content is provided by Bally as well as a number of other top content providers partnering with the company.

Bally’s mobile platform will allow the Colville Tribal Casinos to offer and manage custom, native iPhone, iPad and Android apps, along with a mobile website from a single content- management system. The cloud-based platform enables casino operators to create and easily update special content and offers, and immediately distribute the information to targeted potential customers. Bally has created more than 100 features for casino operators to incorporate into their apps, allowing them to entertain, educate, interact, market, and learn from their guests and players.

 “We are excited to announce the first iGaming platform partnership in Washington and the future launch of custom mobile applications for our properties. Even more so, we are pleased to announce this agreement in anticipation of the outstanding benefits and entertainment this technology will offer our patrons,” said Joe Pakootas, Colville Federal Tribal Corporation CEO. “We are confident an online and mobile play-for-free offering and custom mobile applications will enhance our patrons’ experience off-property, as well as drive them to our casinos by providing substantial rewards and benefits for them to take advantage of on-property.”

“Our iGaming platform provides a number of advantages to Colville,” Connelly said. “They will have the ability to integrate the technology with their core casino-management systems and conduct marketing, bonusing, data tracking and collection seamlessly, enabling them to market to their players in a way that has never been possible before. When combined with custom casino-concierge mobile applications, Colville will be able to deliver a robust interactive experience. Colville is taking an important step in enhancing what they offer their patrons, gaining a competitive advantage, and ultimately helping bring the casino to their players, and their players to the casino.”