“We always look forward to NIGA and showcasing our newest games, systems, and interactive technology to our important partners in tribal gaming,” said Ramesh Srinivasan, President and Chief Executive Officer of Bally Technologies. “NIGA is the perfect stage to highlight the power of brands like NASCAR and Pawn Stars when combined with Bally’s sleek slot cabinets, high-performing math, and engaging play mechanics.”
Srinivasan added that this year, Bally is bringing tribal operators the power of the NASCAR brand across both games and systems through the NASCAR Video Slots and Virtual Racing NASCAR, a floor-wide bonusing application that enables casinos to run a virtual race on nearly every game device – without interrupting gameplay.
Bally’s NASCAR innovations, along with nearly 60 unique game titles and a host of award-winning systems and interactive products, will be spotlighted in booth number 412 at the Phoenix Convention Center.