Betsson launches first social game
Delivering unique gameplay with a blend of skill and luck, “MyFootball Connect” features achievements, leaderboards and game room chat, combining to provide a fully engaged and social experience. Currently the app provides live matches from the Premier League but this will be expanded to cover other major football leagues and competitions in the near future. The app is available in the Apple Appstore now with Android and Facebook native apps coming soon.
Magnus Silfverberg, CEO of Betsson AB comments: “This is an interesting new segment for our operational subsidiaries and we want to learn more about its potential. We are very excited about this new product and the partnership with One-up.”
Betsson does not expect the social game to generate any substantial revenues during 2013.
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