PokerStars partners with Casino Gran Madrid
The joint venture follows a series of similar deals announced recently. PokerStars is partnered with the historic Hippodrome casino in the centre of London’s West End, Circus Groupe in Belgium, Grand Waldo in Macau, and is reportedly bidding for the Atlantic Club Casino in New Jersey.
PokerStars is the overwhelming market leader in Spain’s nationally regulated online poker market with approximately 70% market share.
The company already sponsors live tournaments in exotic locations around the world as a global marketing venture. Permanent homes in famous casinos in the major capital cities can provide a glamorous venue for these tournaments as well as a mechanism for communicating the brand to a wider audience of potential customers.
The Casino Gran Madrid is located 18 miles outside the city center in Torrelodones. It is currently the largest casino in Spain, although Sheldon Adelson’s recently approved EuroVegas project will take that honor if and when it is built.
Zitro Digital appoints Thiago Valadão as Commercial Director for Brazil
HIPTHER appoints Elena Stepanyatova to lead event content and production across conference portfolio
William Hill owner Evoke to close 270 shops as losses widen on tax hit
Red Rock Resorts posts record quarterly revenue, flags construction impact
Riddec Games enters Nirmata Play distribution network through Stargate partnership
Flows secures Pennsylvania Gaming Control Board authorisation
Sportsbook integration: Deploying betting widgets at scale
Racing and Sports partners with Altenar to enhance global racing offering
Wazdan earns triple nominations at AffPapa iGaming Awards 2026 for excellence in slots and branding
