Ey!12 Encuentro Yogonet opens its doors today

2012-11-13

Reading time 2:12 min

(Argentina).- Together with the official opening of the 20th edition of SAGSE Buenos Aires, local and international public have the chance to participate in the eighth edition of the most important series of conferences in Latin America, Ey!12 Encuentro Yogonet. The event will count with the presence of 20 top speakers, and within the show, an award will be given to Giorgio Gennari Litta and his team due to the celebration of the 20 years of the exhibition.

The cycle ey!2012 Encuentro Yogonet takes place, as in previous years, in Salón “Puerto Salguero”, from 8,30 to 2 p.m. The hall was set up to receive more than 250 national and international executives and authorities, which have already booked their spaces to participate in an unbeatable space of debate, training and dissemination of trends and technologies for the sector.

“We are very satisfied with the result of the advanced sale of spaces, because the industry has once again supported our initiative. I think we will count with one of the most interesting editions of all times, due to the issues and the speakers and moderators that will participate this year, who count, in all cases, with a proven experience that guarantee their place in ey!12”, pointed Diego Fiz, Director of Yogonet.

To know the details of each of the talks of the program, as well as the days, schedules and speakers, people can have access to www.ey.yogonet.com. Organizers also informed that, as in every edition, speakers count with a simultaneous translation service and a coffee break for the early morning.

The conference program for this year counts with the following talks:
DAY 1 – Tuesday, November 13th
8.30 hs. Accreditation and breakfast
9 hs. Slots: The Value of Marketing to Increase Player Interest

Speakers: Eduardo Aching (Konami, Vice President of International Sales), Richard Hellwig (Merkur, Sales Director Latin America), Jaime Achire Soto (Aristocrat, Product Manager) and Robin Loyed (Marketing Director for IGT USA Operators). Moderator: Mariano Molina Zavalía (Trilenium Casino, Marketing Manager).

10.15 hs Trends: Slots and online gaming, a growing society
Speakers: Sebastián Salat (WMS Gaming International, President), Marcus Yoder (IGT Interactive, Executive Director), Gavin Isaacs (SHFL Entertainment, CEO) and John Connelly (Bally, Vice President Business Development). Moderator: Augusto Dechat (Trilenium Casino, Slot Manager).

11.30 hs. How the sustainable management turned into a key factor for the development of entertainment companies
Speakers: Flavio Fuentes (Pacto Global, Naciones Unidas), Alejandro Langlois (ComunicaRSE) and Julio Brizuela (CONJUGAR), together with Natalia I. Suárez (Codere, Corporate Social Responsibility Manager).

12.30 hs.- Philippines and its "Entertainment City”: Plans to expand gaming
Speaker: Cristino Naguiat Jr. | Pagcor, CEO

DAY 2 – Wednesday, November 14th
9.30 hs. - Accreditation and breakfast

10 hs .- The gaming industry in Latin America: Barriers to sustained growth
Speaker: Harmen Brenninkmeijer (Inspired Gaming, SVP Strategic Markets)

11.15 hs. - Social Networks: The new challenge for casino marketing
Speakers: Mariano Molina Zavalia (Trilenium Casino, Marketing Manager), Valeria Lagomarsino (Fisher América, Digital Director), Oscar Sciesa (Fox Latin American Channels, Online Commercial Manager- Exclusive representatives for Facebook), and Romina Freijomil (City Center Rosario, Marketing Manager)

12.30 hs. – The challenge of handling large volumes of data in a casino and make the most of it
Speaker: Andrew J. Cardno (BIS², Chief Technology Officer)