“G2E was an excellent event for Cadillac Jack”

How did you see the event this year? How do you evaluate the participation of the company at the show?
G2E was an excellent event for Cadillac Jack.  We were very pleased with the enthusiasm of our customers and the interest in our company and products by potential new customers.  Our booth looked fantastic and our various teams did a wonderful job with product presentations and customer and partner meetings.  Due to the quality and variety of the conference sessions, we also sent personnel for educational and networking purposes.  G2E was a great opportunity to introduce our new Amaya family to our customers as well as to the industry press.  The show had tremendous energy this year and we are excited to follow up with the business opportunities generated during the show.   

It was recently announced that Amaya Gaming Group acquired Cadillac Jack. What are the advantages for each of the companies and what added value do each of bring to the table?
The announcement was made just prior to G2E, so there was tremendous interest and buzz throughout the show.  The response from customers of both companies, as well as from the investment community, has all been extremely positive.
The advantage of this merger is that it allows both companies to leverage our already great brands to bring even more to the table through our respective areas of expertise. Amaya’s strong presence in Interactive gaming will combine with Cadillac Jack’s increasingly strong performance and reputation in brick-and-mortar gaming.
The industry is evolving and Amaya is positioned to take a leadership position with a full line of interactive, casino and lottery product innovations under its umbrella, providing more profitability for customers, and more exciting, dynamic gaming options for players.  The truly exciting aspect is what Amaya’s and Cadillac Jack’s combined solutions in all areas of gaming will offer to our customers in the future – game content across multiple media channels – physical, interactive and mobile. 

Considering the international reputation of the company, Will Cadillac Jack maintain its brand unit inside Amaya Gaming Group?
Cadillac Jack has established very strong brand recognition, so it will be important to maintain the brand.  Going forward, we will also introduce the Amaya brand and product portfolios with our US and Mexico customers.

Does Cadillac Jack seek to expand to new markets?
Throughout the last several years, we have been steadily entering new markets. The merger with Amaya provides both companies with tremendous growth opportunities and the ability to enter even more markets.  Our plans are to continue to develop innovative, performance driven products that immerse the player, further expand into Class III and international markets, and identify and leverage synergies across the Amaya family of companies and products to offer expanded gaming content to customers through a common platform of physical, interactive and mobile.

What products did Cadillac Jack present at G2E?
With more than 80 new and proven titles on display at G2E, our lineup showcased Cadillac Jack’s deep product portfolio and offered something for every player style.  I’m excited that many new titles -including Peter & Wendy, Wicked Sexy Devil, Wild Bells and Unicorn Fortune- really caught the attention of customers and drew rave reviews.

Building upon the success of our wide area progressive products, we introduced a new multi-level progressive product, Wicked Sexy Devil, which features an engaging interactive wheel bonus.  We also highlighted products with new game features including Streaming Stacks, Wild Pay Days and mystery progressives which add a tremendous level of excitement and rewards to the player experience.

To introduce our customers to our new Tournament product, we ran high energy slot tournaments throughout the first two days.  Customers were thrilled with how easily our Tournament system allows them to quickly and easily switch machines from revenue generating mode into tournament mode from an iPad.  With our new Tournament solution, there is no need for bulky servers or dedicated tournament banks.