Renting a suite at the Palazzo Hotel

DRGT was present in Las Vegas in a new way

2012-10-23
Reading time 1:28 min
(US).- This year DRGT management decided a new, innovative way to reach out to the market by renting a suite at the Palazzo Hotel right near to the Las Vegas Convention Center. There was ample room in a relaxed, friendly environment for visitors to learn the benefits of fitting DRGT in their location(s).

Jurgen De Munck, CEO and co-founder of DRGT, explains the choice of location: “We at DRGT are selling complex solutions that once implemented greatly simplify the casino floor management. Thus, we need time to explain the whole world of DRGT systems solutions. We said to ourselves, we are serverless, thus this year in Las Vegas we will be ‘showless’ and hire a suite very close to the exhibition”.

Within the space of twelve months, the number of gaming machines globally connected by DRGT has risen from 8,000 to over 20,000.

The innovative solutions of DRGT continue to raise the bar of systems solutions in the gaming market. The fact that DRGT solutions are serverless offers a whole new world of benefits for operators. Indeed, operators are changing the way they see systems. Systems are no longer a complex subject matter but a great new marketing channel. For example, drScreen enables targeted marketing directly on the slot screen before the player’s eyes. The modular, flexible solutions from DRGT are cost-efficient and enable operators to implement what they need when they need it. Furthermore, DRGT systems connect to any gaming machine – no matter the age or manufacture. Thus, DRGT systems are perfect for the smallest to the largest gaming location.

Georg Steiner, Senior Development Director at DRGT, added: “This setting was an excellent environment for meet and greet our customers. Furthermore, we had many new potential customers who came to see us. Many visitors commented that they enjoyed a different environment to come and see us and spend the necessary time to understand the benefits we offer. We are very much changing the way the market sees systems. Naturally we place great emphasis on exhibitions and have already attended a great deal as exhibitor this year. At the forthcoming ICE in London, we have secured a large 130 m2 stand in a central position”.

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