“Growth in 2012 has been highest in the US for Advantech Innocore”

How do you evaluate your participation at G2E?
Our participation was extremely successful this year with achieving good awareness of the force Advantech-Innocore now represents, being part of the world’s largest industrial PC manufacturer. Most potential- and existing customers now see the benefits of this large organization, in the areas of e.g. technology, service and sales.  Also our showing of a wide range of industrial displays was well received, a logical tie-up with the platform range people regard so well…

What are the main characteristics of the products that you have presented?
Besides the wide range of products (one-stop-shop), the continuity we offer through our products has been a key message; State-of-the-art where needed, protected by longevity warranty and backward compatibility where expected and easily obtainable due to our trully global footprint.

How did the visitors respond?
If you consider the sheer numbers of new projects we picked up from the show, excellent! But also the many confirmations from companies involved in ongoing projects that we are definitely the driving force was good to notice. It becomes clearer every day why Advantech is in that global no. 1 position; commitment and leading technology, available to the gaming industry in many forms.

What does the US market represent for your company?
Growth in 2012 has been highest in the US. In fact, there were many slot machines and multiplayer’s on the show floor which use our platform already, but this year we managed to attract a good number of high-profile projects with leading companies in the industry. So no doubt next G2E, our vast market share will be even easier to spot.

What are your main plans for the short term?
First of course make sure the G2E leads are followed up professionally, from the smallest request up to the largest projects. And of course, Advantech-Innocore will continue to present itself on key exhibitions around the world, making sure everyone recognizes the benefits we offer to the global gaming OEM’s, not only through our products and services but also by bringing a matured and transparent eco-system to our customers.