Big Wheel Casino selects Konami Gaming’s KCMS

“The slots only Big Wheel Casino opened on July 3rdand initial feedback from the casino about KCMS is very positive," said Warren.

According to Eric Dale, general manager of Baldini’s and who will oversee all operations at the Big Wheel Casino, “We specifically selected KCMS because it offers us the ability to market to our customers in ways that will drive revenues for our properties. Lovelock is a relatively small community, so our business will come from locals who enjoy the experience and repeat travelers with whom we can build a relationship. KCMS allows us to run promotions with a range of customized bonuses that will create a fun atmosphere and allow us to deepen the customer relationship."

KCMS is a casino management system best known for its innovative marketing capabilities, bonusing toolkit, ease of upgrades, and commitment to customer service. Konami’s proprietary technology, coupled with its dedicated support staff ensure that casino operators can maintain focus on managing and analyzing their gaming operations, implementing innovative marketing campaigns, and driving their business forward.

“Using the system’s bonusing features to create an exciting experience for both locals and out-of-town guests is important due to the highly competitive nature of gaming in the area,” explained Warren.

According to Dale, “We needed a system that would grow with us. We operate multiple properties and plan to operate even more, so we needed a system that could tie all of our properties together with one fully-integrated database. We also needed a system from a company who was committed to customer service. We run a lean operation, so we are excited that Konami has demonstrated that KCMS provides a fully integrated solution that comes with unparalleled support."

Warren added, “We don’t install and walk away. We deliver the managed services our customers require along with integrated software. This way, customers like Strategic Gaming don’t need to invest in an extensive IT staff. Konami is there from the start and we’ll be there after the installation to make sure our partners have a system that helps them compete."