Peruvian operators will gather to listen to the talk called Marketing-Mix, in charge of Roger Tomas, well-known internationalist which will applicate the issue to the theme Casino Marketing Strategies.
Guido Bravo from Catholic University of Lima will speak about Business Coaching. The Forum-Workshop of the Casino Direction of Mincetur will allow the interaction with all the assistants related to the current national regulation. IGT will present an expert who will talk about Server-Based Games.
The magazine Casino Turismo y Entretenimiento (Casino Tourism and Entertainment) will be the official sponsor of Cijuego 2012. The publication has assumed, for the third time, the commercialization of the event. Besides, the brands Spielo International, IGT and GLI decided to participate as sponsors.
The exhibitors confirmed for the event are: Spielo, Feral Electronics, Heal Technology, EGT, Evolution Games, Novomatic Admiral, IGem, Casino Technology, Amatic, Aristocrat, DRGT, Starlight, Ainsworth, Lintek, J. Evans, Kupidon, Expert Games, Crane Solutions, Intervision Gaming, Inversiones Lappa, DLV, Rio Claro, Seslin Andamiro, GTS and Bally Technologies.
Local associations SONAJA, APEJA, ASONAIT and COT will host the II Latin American Summit of Games of Chance Associations. The organization has put at the disposal of assistants the Avianca Airline, which will offer special fees.
The idea for this edition is to count with a large number of assistants and, at the request of several associations, two afternoons will be dedicated to the analysis of the current situation of the regulation in the different countries, and it will also be treated in deep the issue of Corporate Social Responsibility (RSE), considering the capacity of the industry operators in their respective areas of influence for the development of this type of projects.
The newspaper El Comercio will edit a Special 8-page supplement, whose content will focus in the achievements and projects related to corporate social responsibility by the Peruvian games of chance industry. In this supplement, all the actors of the sector interested in participating will have the chance to be advertisers.