Italian market reported to be in excess of us$ 2 billion in gross gaming revenue

IGT and Lottomatica announce partnership in Italy

2012-03-13
Reading time 1:10 min
(US / Italy).- IGT and Lottomatica Group announced that they have entered into a strategic relationship to bring game content and game terminals to the Italian VLT (Comma 6b) gaming market. "IGT is excited about stepping into this large and growing market," said Patti Hart, IGT Chief Executive Officer.

"Partnering with Lottomatica will allow us to engage the Italian VLT players with our leading game content. As a global leader in gaming solutions, we are proud to partner with the leading operator of gaming entertainment in Italy and one of the largest gaming companies in the world," Hart continued.

This strategic partnership provides entry for IGT into the Italian VLT market; a market reported to be in excess of us$ 2 billion in gross gaming revenue, with Lottomatica, currently the leading operator in the VLT market.

 "We are proud to partner with IGT," said Marco Sala, Lottomatica Group chief executive officer. "Together we will not only increase our significant footprint in the VLT market, but we will be able to combine our resources to provide the Italian players with new and exciting games that will help increase our competitive edge in the market, leveraging on the integration with the Spielo VLT system and games."

IGT game content will be available to the Lottomatica Group in Italy VLT for a period of exclusivity. Lottomatica will deliver IGT game content to a high percentage of the installed base of VLT's in Lottomatica's network, which, with nearly 9,000 units, is currently the largest active VLT network in Italy.

In addition to licensing game content, IGT will also partner with Lottomatica to integrate IGT's VLT terminals on the Spielo VLT system, which is currently adopted in Italy by Lottomatica and several other concessionaires.

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