Intralot launches fixed odds betting in South Africa

Intralot South Africa will operate betting under the brand Justbet and it will mainly include football (soccer), rugby, cricket, and selected golf events, the most popular sports in South Africa. The new game will be offered in Western Cape through a network of agents, and to the rest of the country through a dedicated website. The sports betting portfolio will soon be enriched with horse betting.

Dr. Yannis Rondiris, Managing Director Africa Sub Sahara Region of the Intralot Group, stated: “Intralot is very pleased to take a step forward and launch fixed odds sports betting in South Africa, both land-based and Interactive, following Intralot’s Group strategy that focuses on the convergence of retail with Internet and Mobile channels. Our knowhow and worldwide expertise in sports betting, along with our long standing presence in South Africa, guarantee the success of our new project. We are sure that players will embrace the new game with great enthusiasm.”

Western Cape has a population of 5, 4 million people and its capital city, Cape Town, a population of 3,5 million people. Western Cape consists approximately of 10,5% of the South African population and territory, but 14,5 % of the country’s GDP, 25 % higher than the country average. Along with Gauteng (the greater Johannesburg and Tswane area) and KZN, Western Cape is the fastest growing South African region.