JENSIgame is a pioneer in the field of Internet gaming terminals. Its ILT - Internet Lottery Terminal - has already been in operation for several years. JENSIgame is defining the market for the ILT in several countries in Europe. The company strategy is clear – to bring the Internet Lottery Terminal into regulated markets.
First of all these markets have to be correctly legally defined. Jens Göransson, CEO and founder of JENSIgame, explains: “We place total emphasis on enabling proper legal markets. Slowly but surely states are becoming to realise that there is no legal difference between playing games on the internet and on the ILT”.
Such rulings enable land-based operators to no longer see internet gaming as competition. Land-based operators can embrace this technology and offer internet games on coin-operated terminals.
JENSIgame has challenged unclear laws to create the right legal framework. This puts the firm in a unique position as the company is not just providing the ILT to the markets but also often playing a defining role in creating the markets to operate in.
It is therefore no surprise that the demand for the ILT from JENSIgame continues to rise. The strong roots in Scandinavia have been further strengthened with the opening of the new Scandinavian headquarters in Copenhagen, Denmark. The offices at JENSIgame Copenhagen have enough space to allow for ample stock and house the Scandinavian team.
Görannson concludes, “We have invested in the necessary structure to support our clients in Scandinavia. This investment sends out the signal that we are there to support the Scandinavian markets and have the right capacity to allow further operators to make use of our ILT. Remember that we have been in this market for many years now. We have created the entire operating system to support the ILTs and have proven security in internet gaming. This is a key point and another reason for our success”.