Amaya wins long-term contract in Armenia

Lottery programs will be deployed through both traditional sales channels and Short Message Service (SMS Lottery).

Amaya will install and deploy the Amaya Central Reporting Module (Amaya CRM) on all electronic gaming devices operating in the Republic of Armenia for the next 10 years. The Amaya CRM provides the government with real-time reporting tools to capture and monitor gaming transactions, improve tax efficiency and promote gaming integrity. The agreement represents a significant milestone as Amaya's first mandate to install the Amaya CRM and further strengthens the Company’s position as a provider of comprehensive government gaming solutions.

"We are very pleased to begin a mutually beneficial long-term relationship with the Government of Armenia," said David Baazov, President and Chief Executive Officer of Amaya Gaming Group. "Our lottery and integrity solutions are providing us with a platform to expand our technology footprint and grow our relationships with customers in new jurisdictions."
   
Last October 27, Armenian finance minister Vache Gabrielian first announced the collaboration in principle between the Armenian Government and Amaya to create Amaya Armenia, a joint company on a parity basis with the income from the lottery being distributed equally between the principals.

The Minister expects that the partnership will secure several billion drams annually in additional revenue, with 2 billion drams expected in 2012, and 7 billion in 2013. The Minister also announced that the Government is planning to collaborate with Amaya on the establishment of a centralized system of control and accounting to prevent fraud, money laundering and other forms of economic crime.