Endemol extends licensing contract with Spielo

The contract also includes provisions for Spielo International to expand its DOND licensed products into new markets beyond the commercial casino gaming segment and across other gaming channels.

The agreement marks the third contract between Endemol and Spielo International dating back to 2003. In those eight years, Spielo International has placed eight different versions of Deal or No Deal games in casinos in five continents and 49 countries, including the US and Canada. The products – DOND Rapid Link, DOND The Experience, DOND Mega Deal, DOND What’s Your Deal?, DOND Passion 3-Reel, DOND Passion 5-Reel, DOND Multigame Bonus and DOND Banker’s Wheel- have been featured in more than 400 North American properties across 26 states and seven provinces.

Spielo International’s latest DOND licensed product, Deal or No Deal Join’N Play, is the most anticipated product launch in the company’s history, with approximately 100 casinos signing on as the first to carry this North American title, with many more expected.

Host Howie Mandel guides players through this entertaining, fully-themed Deal or No Deal Join’N Play linked community game. Offering a unique time-based Community Bonus that’s guaranteed for qualified players, an innovative multiplier sixth reel, the max-bet-activated Howie Jackpot, and three base game Mystery Bonuses, Join’N Play is rich with features, challenges, and surprises that every player will find thrilling.

The giant wall of five 46” LCDs creates a big impact, while new Vu Slant cabinets provide optimal viewing angles and comfort for players. “The Deal or No Deal brand represents Spielo International’s most successful licensed brand to date. When players see the DOND brand, they immediately associate it with an opportunity for excitement and entertainment,” said Walter Bugno, President and CEO of Spielo International.

“The DOND game show features inherently exciting features that are a natural fit for a casino  game. For instance, the Briefcase Bonus is arguably the industry’s perfect pick-a-prize bonus, requiring players to choose a strategic ‘take or risk’ approach that they find thrilling. We’re pleased to continue and enhance our relationship with Endemol and its powerful licensed assets.”

Oliver Gers, CEO of Endemol Worldwide Brands, said: “Spielo International has generated impressive synergy between our brands over the last eight years. Their designers have taken the qualities that make Deal or No Deal an international television hit and skillfully conveyed them into entertaining games. We’re looking forward to continuing our relationship with Spielo International and generating more successful game variations on our brand.”