Following two successful years operating in Mexico and Puerto Rico, The Global Draw has developed various product enhancements which have improved its product offering for Latin American markets. The company is now ready to utilize this successful platform as it rolls out further across Latin America.
The Global Draw will be using its SAGSE debut to introduce two new terminals which showcase its state-of-the-art technology. ‘Blade’ is a brand new terminal designed for casino-style operations with wide-viewing screens and chrome doors - ideal for low-light venues such as casinos. Appearing for the first time in Latin America, ‘Lara’ is a small, yet rugged terminal, built to withstand heavy usage in lottery outlets, betting shops and other retail environments.
Neil Moir, Director of New Business Development, International at The Global Draw commented, “We’ve spent the last two years focused on the Latin American market to ensure that we have the ideal range of products and a solid infrastructure in place before we roll-out further. We’re now ready and open for business, and what better place to announce this to the world than at SAGSE – the region’s most prestigious event.”
In addition to presenting new terminals, The Global Draw will be showcasing its industry-leading games portfolio, with content from third-party suppliers and its own unrivalled in-house content catalogue.
The Global Draw will also be showing its electronic instant ticket (EIT) lottery system - gaining traction across world lotteries, and the first server-based jackpot system in Latin America. Running across a variety of terminals, the Company will demonstrate how its pioneering progressive jackpot increases player wins - boosting player engagement and customers’ cash boxes.
Neil Moir continued, “We consider Latin America to be one of the most exciting territories in the world for gaming and we’re looking forward to establishing further partnerships across the region. SAGSE is a landmark of an event and a great opportunity for us to showcase our strong platform and innovative content. We are excited about the possibilities!”
SAGSE is a global gaming exhibition with 180 companies attending and thousands of visitors expected from 9-11 November 2011. The Global Draw can be found on stand 201.