Nevena Aleksieva, Sales Manager of the company

“Casino Technology expansion way is clearly predefined”

2011-09-26
Reading time 2:59 min
(US, exclusive Yogonet.com).- Casino Technology SENSAtional Plus cabinet will be the star of stand 2665 in G2E Las Vegas. Nevena Aleksieva, Sales Manager of the firm, highlightes the main characteristics of this product and also talked about the main target markets of the company.

Which are your expectations for G2E 2011?
We have good and very positive expectations for the show, because we have prepared a variety of new, interesting and high-quality products as well as top-technology, which we will present to the visitors of the event. That’s why we recommend all to visit booth 2665 of Casino Technology in G2E and don’t miss the oportunity to have fun with the great number of innovative products and attractive offers.

Which will the participation of the company consist of?
Visitors to the event will be able to enjoy the star cabinet of Casino Technology: SENSAtional Plus, completed with the new Penthouse Slots series. This new model has been developed exclusively for the release of the new games of the Penthouse series in G2E.

Completely white and with specific LED illumination in the colors of the brand, Penthouse Slots cabinets with SENSAtional Plus will be seen in the distance and will become a mandatory zone to see for G2E visitors. On top of the advanced technological solutions, Penthouse Slots with SENSAtional Plus cabinet are highlighted by the true beauty of its unique design, such as Penthouse brand does, bringing attraction, sensitivity and passion.
Visitors will be compeled to try the games. The first games of the Penthouse series will be released and promoted in G2E, bringing attractive sourprises and awards to stand 2665 of Casino Technology. Its tradition to sourprise G2E audience with “hot” products and passionate celebrations this year will become in the best presentation, with the exclusive presence of marvellous Penthouse models, which will present, face to face, to the visitors the first video slots of the new series.

Other “star” products to be remarked at Casino Technology booth will be the games of the latest catalogue of the company, presented by thematic groups and multi-games.

Do you think the change of date and venue will be beneficial?
G2E Las Vegas is the main event for all the companies of the industry: producers and operators of casinos and gambling venues. As part of this list and being a high-protitability manufacturer of products, we consider that our presence is essential. We are sure that the organization and the new venue will be impeccable as usual, and that’s why we do not expect to note any significant difference.

Which has been the development of the target markets of your company?
After the changes that took place in several important European markets, many companies started focusing the Southern Hemisphere in search of new opportunities. Some time later, the worldwide crisis changed the global conditions once more, and the companies that had already been positioned in South America were benefitted by those pragmatic steps, because most of the Latin American countries achieved to sustain their economies in a level that is considerably better than the rest of the world.

Casino Technology expansion way is clearly predefined and we are currently looking at the Latin American and Asian markets, and also monitoring the good presentation of our products in several African countries. That’s why we can sincerely say that we are full of optimism due to the success that we can obtain in markets that are potential and attractive.

In which way does the economic crisis in Europe and US affect the gaming industry?
The crisis hit strong, not only the powerful and important economic giants, including US and the big European countries, but also smaller ones such as Bulgaria, Czech Republic and Romania, among others. Definitely, all this turned into a considerable fall in the sale of slots, due to financial problems and the lack of reinvestment funds. Anyway, thanks to the good relations we have with our customers and providers, based in a long-term cooperation, we have achieved to maintain their confidence and be together to new challenges.

Which are the perspectives for 2012?
The strategy of our company for 2012 combines the promotion and distribution of our new products, specially those of the Penthouse series, on one hand, and, on the other hand, the consolidation of our positions in the different markets in which we have already established our presence. We are planning the massive distribution of our new games and the release of new versions, with 15 games of the famous multi-game series Gamopolis.

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